Can we talk about the content elephant in the room? You know, that never-ending cycle of chaotic content creation that's stealing your precious time and energy? Yep, that one. Feel free to take a big breath in and out, and let's get present to that for a moment. I really want to show you how escaping the content creation trap happens when you have a fairy-god marketer to save your time and sanity.
Remember when you started your business? You had big dreams, exciting goals, and a vision of a lifestyle that balanced work and play. All of a sudden, somewhere along the way, you got caught in the content creation trap. All the social media accounts, and the emails, and the ads. It’s all content that needs to be created. Like All. The. Time. In fact, you're probably spending more time staring at a blank screen than actually serving your clients and potential customers or enjoying your life. Sound about right?
Let’s break it down together in the 3 Content Creation Chaos Indicators. They’re the why’s and how’s I know would have taken place, that will also help you to see how you can move on from this stuck space. Cause I definitely don’t want you chained to your desk!
Content Creation Chaos Indicators
The Time Thief
If you ever stopped to calculate how much time you're really spending on content creation across your specific audiences, how much would it be?
Let me offer a quick calculation… On average, we're looking at about 20 hours a week spent on the different types of content creation for each specific audience. That's half a ’normal job’ workweek!
Let's assume your content creation looks like:
- Brainstorming and planning: 3-4 hours
Aka. Staring at blank screens, jotting down ideas, and trying to map out a content strategy. - Writing and creating: 8-10 hours
This includes drafting posts, creating graphics, and recording videos or podcasts. - Editing and refining: 3-4 hours
Polishing your content, making sure it's just right (or obsessing over every word). - Scheduling and posting: 2-3 hours
Setting up your content calendar, scheduling posts, and making sure everything goes out on time. - Engaging and responding: 2-3 hours
Replying to comments, messages, and trying to boost engagement.
Shocking, isn't it? In fact, those hours add up fast hey! And before you know it, more than half your week is gone.
Yep! That’s where your time’s been going. That's time you could've spent growing your business by gaining new reach, connecting and interaction with clients, or (gasp!) actually taking a break. 💆♀️ It's time to ask yourself: Is this really how I want to spend my time? On content creation?!
The Productivity Drain
Here's a hard truth: all that time you're spending on content creation? It might be hurting how productive and efficient you can be in the rest of your business. Not to mention your service quality. To explain, when you're constantly in "content mode," it's tough to switch gears and give your all to your actual work. Let's be honest, your clients deserve your best, and they're not getting it when you're stressed about your next post.
The "Always Be Posting" Burnout
Who came up with this "Always Be Posting" mentality anyway? It's exhausting! You're not a content machine. You're a human being with a valuable service to offer. You’re a specialist with expertise to offer that will help many. This constant pressure to post is burning you out. It's time we found you a better way for great content.
So How Can Your Very Own Fairy-God Marketer Save Your Time and Sanity for Content Creation.
I don’t want you to be trapped in this endless content creation chaos. Imagine how your world would change when you're not trapped by the digital media cycle. I mean, you’re not a content marketer right! So let’s picture a world for you where your content works for you, not the other way around. That's exactly what having your own Fairy-God Marketer offers. I created it so that we help you discover your authentic brand voice, create purposeful content that actually connects with your audience, and free up your time to focus on what really matters - your business goals and your life.
With your very own Fairy-God Marketer, you can experience what it’s like to:
- Break free from the content creation trap
- Reclaim your time and energy
- Create content that truly resonates with your audience
- Focus on serving your clients and growing your business
- Finally achieve that work-life balance you've been dreaming of
It's time to stop the content madness. Your business should support your lifestyle, not consume it. Truth be told that this was why I built the Fairy-God Marketer for me. I wanted high-quality content that meets my audience where they’re at. I wanted to raise my brand awareness so we’re top of mind whenever our clients think of brand-specific content marketing, and them wanting more freedom with the supports we offer. And I needed to make serving our clients through our social media channels and our other communications easier.
Now I’m offering it to you. Ready to wave your magic wand and transform your content strategy? Let's make some marketing magic together with your very own Fairy-God Marketer! 🪄
